atomy > About Atomy > About Us > Founder's Principles
A steady pace is the most crucial element to Atomy’s growth.
“The faster the better” doesn’t work for Atomy.
Our pace is made up of both speed and direction. Atomy believes
that the true meaning of velocity is when speed picks up in a precise direction.
The Speed of Adaptation to External Changes
The Fourth Industrial Revolution is influencing society at-large with more speed
and over a wider area than previous industrial revolutions.
Therefore, Atomy is trying its best to match the pace of a fast-changing contemporary world.
The Speed of Atomy’s Expansion
Speedy propagation of information is of great importance to Atomy.
Information becomes more vulnerable to inaccuracy and deceleration
as it is exposed to more stages. To prevent this and to ensure the accuracy of information,
Atomy runs a seminar called “Success Academy”, which is broadcast simultaneously all over Korea.
Our expansion into overseas market is also occurring simultaneously.
The Pace of Atomy Members’ Business Expansion
Atomy’s partner business expands geometrically according to the theory of multipliers.
If you understand and apply the Atomy system correctly,
your business will grow at a rate that would not be possible if you were on your own.
Atomy strives to fulfill its social responsibility of fairness through the balanced
and equitable distribution of wealth.
We consider the importance of fulfilling our social responsibility to equal
that of a non-profit organization. Balanced distribution means fair distribution.
Atomy seeks to achieve a balance in distribution in order to more efficiently
and expansively reproduce the restricted amount of value.
Balance maximizes Atomy’s social efficiency.
‘Balance’ also enables Atomy to maximize its utility in society.
Atomy’s utility to its members and consumers must be enhanced in a balanced way.
‘The Law of the Minimum’ dictates that the capacity of a barrel with staves of
unequal length is limited by the shortest stave.
It’s no exaggeration that the success of an enterprise depends on
how balanced its distribution of generated wealth and surplus is.
Greed for profit and arbitrary distribution of surplus can cause members
and consumers to leave the organization.
Atomy’s existence is impossible without members and consumers.
In a way, balance is the same as the continual reinvestment of
our resources for the sake of ‘Being’, our first founding principle.