atomy > About Atomy > About Us > Founder's Principles

• Being

  Survival is the first goal for any organization, including corporations,
  and it is also a company’s most important social responsibility.
  A company is organically interrelated between its staff, members,
  customers, partner companies, and the local community.
  Therefore, the survival of Atomy is related to the survival of every individual surrounding Atomy.
  Atomy must survive in order for them to survive, and continue to create added value. Cost Management

  • Razor-thin Production Costs
  • Stable and solid financial management without incurring debt
  • Fixed cost management based on the Pipe Principle

  Operations Management

  • Transparency in Management
  • Principle-centered management, where principles are the solution to all thoughts and problems

  Human Resources Management

  • Development of creative talents

• Speed

  Survival is the first goal of a corporation,
  but its larger value can only be created through growth.

  A steady pace is the most crucial element to Atomy’s growth.
  “The faster the better” doesn’t work for Atomy.

  Our pace is made up of both speed and direction. Atomy believes
  that the true meaning of velocity is when speed picks up in a precise direction.

  The Speed of Adaptation to External Changes The Fourth Industrial Revolution is influencing society at-large with more speed
  and over a wider area than previous industrial revolutions.
  Therefore, Atomy is trying its best to match the pace of a fast-changing contemporary world.

  The Speed of Atomy’s Expansion Speedy propagation of information is of great importance to Atomy.
  Information becomes more vulnerable to inaccuracy and deceleration
  as it is exposed to more stages. To prevent this and to ensure the accuracy of information,
  Atomy runs a seminar called “Success Academy”, which is broadcast simultaneously all over Korea.
  Our expansion into overseas market is also occurring simultaneously.

  The Pace of Atomy Members’ Business Expansion Atomy’s partner business expands geometrically according to the theory of multipliers.
  If you understand and apply the Atomy system correctly,
  your business will grow at a rate that would not be possible if you were on your own.

• Balance

  ‘Balance’ is related to how we distribute our values.

  Atomy strives to fulfill its social responsibility of fairness through the balanced
  and equitable distribution of wealth.
  We consider the importance of fulfilling our social responsibility to equal
  that of a non-profit organization. Balanced distribution means fair distribution.
  Atomy seeks to achieve a balance in distribution in order to more efficiently
  and expansively reproduce the restricted amount of value.

  Balance maximizes Atomy’s social efficiency.
  ‘Balance’ also enables Atomy to maximize its utility in society.
  Atomy’s utility to its members and consumers must be enhanced in a balanced way.
  ‘The Law of the Minimum’ dictates that the capacity of a barrel with staves of
  unequal length is limited by the shortest stave.

  It’s no exaggeration that the success of an enterprise depends on
  how balanced its distribution of generated wealth and surplus is.
  Greed for profit and arbitrary distribution of surplus can cause members
  and consumers to leave the organization.

  Atomy’s existence is impossible without members and consumers.
  In a way, balance is the same as the continual reinvestment of
  our resources for the sake of ‘Being’, our first founding principle.